Carly Bauer

Our Pledge to Environmental Sustainability

Environmental sustainability is one of the most significant issues impacting humanity.  It’s a complex problem, that encompasses many moving parts.  Sustainable procurement of materials, waste and emissions reductions, recycling initiatives, and more all need to be considered carefully. Sustaining the environment is not something that one organization or one person alone can control.  However, at

Paper Shortages & How to Best Minimize the Disruption

We all remember (some of us a little too vividly) the toilet paper shortage of 2020.  If you’ve visited any DIY home improvement store recently, you may have noticed that the price for the materials you were shopping for have majorly increased.  Besides sticker shock, you may have noticed fewer materials stocked on the shelves

8 Things to Know When Planning Your First Direct Mail Campaign

Maybe the compelling stats boasting direct mail response rates piqued your interest… like these: 80% of millennials look forward to receiving direct mail & 59% find it more useful than information they receive digitally Or maybe you’re a savvy digital marketer and email marketing, SEO, and social media alone has worked really well for your

Earth Day Inspiration 2021

It’s April and springtime is in the air!  In preparation for Earth Day we’ve curated some of the top trending promotional items that you can use to promote sustainability, environmental stewardship, and overall being green!  Here’s a list of our top 5: 1. Earth Day Multi-Shape 3-Pack Seed Paper   The Multi Shape Pack combines

Digital Marketing in Your Mailbox

You read that right.  Digital marketing in your physical mailbox.  You can now digitally preview your mail that’s in route to your mailbox through the USPS’ offering, Informed Delivery.  Informed Delivery allows you to see greyscale images of the exterior of letter-sized mail pieces before they arrive. “I signed up about a year ago,” says